Title [Movie Studio Diary Promotion] Warner Bros. Pictures, Inc. 1929 - 1930. Warner Bros. Vitaphone Productions Warner Bros. Leaders in the Parade of Progress
Binding Textured Card (softbound)
Book Condition Very Good
Seller ID 004887
Scarce, with no copies found on OCLC First Search, nor in the Academy of Motion Picture Arts and Sciences catalogue, or elsewhere! 8vo. 17.5 by 10.5 cm. Unpaginated, 124 pp. Most of the booklet is organized with lined blanks for each week of the year on the versos (each day allocated four lines, and a narrow column entitled "Reels", suggesting this might have been intended as a record book for movie projection), and facing rectos featuring an ad for an upcoming release. The latter is of primary interest. As typical of Exhibitor Annuals, some of the movies were never released, or were released with different titles, different casts, and other modifications which might have occurred between the initial commitment of the studio to make a picture and its final release. And this was a time, in the early talking picture era, when movie production time lines were far shorter than today, with contract players also typically appearing in far more movies, etc. Productions pitched include Al Jolson in "Say It with Songs" and "Mammy", "Gold Diggers of Broadway" (pre-dating the far better known Busby Berkeley musicals that came starting three years later), Sophie Tucker in her first movie, "Honky Tonk", "Song of the West", "Hold Everything", Lupe Velez in "Tiger Rose", Frank Fay in "Under a Texas Moon", John Barrymore in "General Crack", Myrna Loy and Monte Blue in "Isle of Escape", Thomas Meighan in "The Argyle Case", Walter Woolf in "Golden Dawn", Dolores Costello in "Hearts in Exile", "Second Choice" "Noah's Ark" and "Fame", Charlotte Greenwood in the film version of her then Broadway signature role, "So Long Letty", George Arliss in "Disraeli", the promise of three unnamed Rin Tin Tin films, and many more. Musicals were obviously in abundant supply, as the initial craze for musicals with the advent of sound in movies had as yet to burn out. What may surprise even film aficianados is that Edward Everett Horton, a prolific character actor from the thirties til the fifties, was the leading man in several comedies -- "The Sap", "The Aviator", "Wide Open" and "The Hottentot". Myrna Loy had yet to become the perfect wife, at this time specializing in exotic women. Some of the above the title stars -- Monte Blue, Winnie Lightner, The ads themselves, varied as they were stylistically, often had Art Deco touches and the breezy twenties look of things is ubiquitous. Besides the movie promotions and more general publicity for the studio, there is a good amount of information about Vitaphone, the sound system used by Warner and a Warner subsidiary, and its roster of recording stars separate from the movies. The booklet has a waviness to the entirety of the text block. Other than age toning, the leaves are clean.